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Shri Pro Craft

Growth Engine · Google Ads

Google Ads management built around what converts

We plan, build and manage Google Ads accounts — search, Performance Max, Shopping, YouTube and remarketing — with conversion tracking set up correctly from day one.

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What Google Ads management actually involves

Google Ads rewards accounts that give it clean signals — accurate conversion tracking, sensible campaign structure, and creative that matches what someone searching is actually looking for.

Most underperforming accounts aren't underspending. They're set up in a way that makes it hard for Google's own systems, or for anyone reading the account, to tell what's actually working.

Good management means fixing that structure before chasing more budget.

What we manage

01Search CampaignsKeyword and intent-based campaigns for people actively looking for what you sell.
02Performance MaxGoogle's automated campaign type, set up with the right feeds, audience signals and guardrails so it isn't a black box.
03Shopping & DisplayProduct listings and display placements for retail and e-commerce accounts.
04YouTube AdvertisingVideo campaigns for awareness and remarketing across YouTube inventory.
05RemarketingBringing back people who visited but didn't convert, with messaging suited to where they dropped off.
06Conversion TrackingCorrect setup of conversion actions, offline conversion imports and attribution, so reporting reflects reality.

How we manage an account

  1. 01

    We audit the existing account structure first, if one exists, rather than starting a new one blind.

  2. 02

    Campaigns are built around clear intent groups, with budgets set by what a conversion is actually worth to the business.

  3. 03

    Landing pages are checked against the ad — mismatched pages are one of the fastest ways to raise cost per lead.

  4. 04

    Reporting is reviewed on a schedule, with changes made for reasons we can explain, not guesses.

Why Shri Pro Craft

Structure before scaleWe fix account structure and tracking before recommending more budget, not after.
Landing pages includedWe flag or fix landing page issues rather than sending traffic to pages that were never built to convert search intent.
Transparent reportingYou see what's spent, what it produced, and why we're recommending a change — in plain language.

Common questions

Do you manage existing Google Ads accounts or only build new ones?

Both. We regularly take over accounts that have history worth keeping and restructure what isn't working.

What's a realistic budget to start with Google Ads?

It depends on your average order value or deal size and your industry's typical cost per click. We'll work this out with you before recommending a number.

Do you handle Performance Max, or just traditional search campaigns?

Both. Performance Max needs the right feed and audience setup to perform well — we don't just turn it on and leave it.

Related services

Performance MarketingView serviceMeta AdsView serviceWebsite Design & DevelopmentView service

Let's talk about google ads.

Tell us where things stand today — we'll tell you honestly what needs fixing first.

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